Brand Application
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Brand Application
Tell us about your brand. We'll help determine where it fits.
You don't need to arrive knowing which Rimurimu recognition is right for you.
Our job is to understand your brand, review the evidence and consider where it fits within the Rimurimu Framework.
Rimurimu is not a pay-to-list directory. Recognition is determined through our methodology and the evidence available.
Where might your brand fit?
Beacon
For Australian and New Zealand brands holding recognised current certifications.
Heritage
For Indigenous brands holding recognised current certifications.
Alignment
For certified brands whose work and impact extend beyond certification requirements and demonstrate meaningful change.
Not sure? That's completely fine. You don't need to choose your own recognition to apply.
What happens after you apply?
- We review your application. We look at the information and evidence you provide through the Rimurimu Framework.
- We consider the right recognition. You don't need to self-select a final category.
- We may ask questions. If something needs clarification or supporting evidence, we'll get in touch.
- We let you know the outcome. If your brand is accepted, we'll explain its recognition within Rimurimu.
Start your application
Tell us about your brand, what you do and the evidence behind your work. Clear and honest is better than perfect.
Before you submit
Applying does not guarantee inclusion or a particular Rimurimu recognition. Outcomes are determined through the Rimurimu Framework and the evidence available.
If you're unsure where your brand fits, apply anyway. That's what we're here to help determine.